COPYRIGHT
Many
people believe all images/data appearing on the Internet are free
for use - this is not the case and all images placed on the web are
still copyright to the originator of that image/data, therefore all
images appearing on this site are copyright to myself and any use
in any way whatsoever is prohibited, if you do wish to use any of
my artwork please contact me first. Thank you.
Here
are some interesting points relating to Copyright from The Code of
Practice for artists and dealers in Aotearoa/New Zealand. This is
very important for artists to know as well as their customers and
dealers.
What
is copyright? Copyright is the right to stop others doing whatever
it is your right to do. So another person may not copy your works.
However, it protects the form in which the idea is expressed, not
creative ideas behind the work. Copyright arises when the creator
(the artist) creates original work. It is automatic under the Copyright
Act 1994 - there are no formal registration requirements. Copyright
is a property right and therefore capable of being assigned and licensed.
I've
bought artwork. Do I own copyright? No, all You have bought is
the artwork. The copyright remains with the artist and they are fully
within their rights to license a third party to reproduce the image
- on cards, posters and T-shirts for example - without having to consult
you. It is possible for the artist to sell the work to one person
and the copyright to another. The copyright remains on a work for
the lifetime of the artist, plus 50 years after their death.
Are
there any exceptions to this situation? Unless there is a contract
stating otherwise, the artist is the first owner of copyright. Exceptions
are when copyright in works created by employees belongs to employer,
and when the artist is commissioned to make work. The copyright then
belongs to commissioner, unless contractual details stipulate otherwise.
I've
discovered another artist producing almost identical work to mine.
What recourse do I have? The courts would consider this allegation
by asking three questions:
Obviously
court action can be costly and a lengthy process and often mediation
is more appropriate (and cost effective).
I'm
confused. I'd like to paint birds but it appears that other artists
got there first. How do I avoid copyright violation? The law of
copyright allows you to take the idea as long as you don't copy the
way it is expressed. Copyright protects the form or appearance of
the work. The simplest rule of thumb is to learn from the success
of the leading artists but find your own interpretation.
What
about when galleries reproduce my work to help sell my art? Generally
the use of images in brochures, websites and magazines should be covered
in a written agreement between artist and gallery and, in particular,
it should cover circumstances when royalty-free usage can be made.
This agreement should also cover cropping, altering or overprinting
images used by the gallery as promotional material.